REFAD / CASE STUDY

UNICEF THE CHILDREN FESTA: A Hybrid Forum on Child Mental Health

At Hotel Naru Seoul MGallery, REFAD brought talks, discussions, exhibitions and performances together in a hybrid forum on child mental health.

UNICEF THE CHILDREN FESTA: A Hybrid Forum on Child Mental Health
Korean Committee for UNICEF
Naru Ballroom, Hotel Naru Seoul MGallery
Hybrid forum: talks, discussions, exhibitions and performances

The brief

UNICEF THE CHILDREN FESTA addressed child and adolescent mental health as a shared responsibility across society. Talks, discussions, exhibitions and performances had to work as one programme, while overseas participants and speakers joined remotely.

A clear arrival experience

We placed registration in front of the Naru Ballroom so participants could check in before entering the main hall. Banners, digital signage and printed materials carried the project’s visual identity from reception into the venue.

Branding that worked with the hotel

A branded photo wall and photo booth gave participants a place to gather between sessions. Gobo lighting projected graphic elements into the space without substantially changing the hotel interior. Stage signage and key visual banners continued the identity inside the ballroom.

Connecting the room and remote speakers

Live presentations and Zoom broadcasting ran together. The programme also included three concurrent breakout sessions, so participant guidance, room operation and session timing had to stay coordinated.

What the case demonstrates

This was a hotel-based hybrid forum, not an outdoor children’s festival. The production task was to connect different programme formats, concurrent sessions and remote participation while keeping the venue experience consistent.

REFAD’s scope

  • Programme and production coordination
  • Reception and participant guidance
  • Stage and venue branding
  • Photo wall and participant touchpoints
  • Audio, lighting and video coordination
  • Zoom broadcasting and breakout session operation

Planning a hybrid forum or public-interest project?
Tell us your preferred dates and the support you need.

Discuss a similar project
한국어 사례 보기 ↗